If you are just starting in the stock market, you are probably on the look out for some good literature to get you started on the subject. From all the books I've read on the subject of investing, here are five recommendations which could help you establish a solid knowledge base.
"Introduction to Technical Analysis" - Martin Pring
"The Four Pillars of Investing" - William Bernstein
"Common Stocks and Uncommon Profits" - Philip A. Fisher
"Bulls Make Money, Bears Make Money, Pigs Get Slaughtered" - Anthony M. Gallea
"Investment Analysis and Portfolio Management" - Frank K. Reilly